international
military tattoo 2017

As the Lead Visual Designer for this project; IMT 2017, I was responsible for conceptualizing and creating all the promotional materials. This included designing eye-catching visuals for print, digital, and physical mediums to effectively market the upcoming event.

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From ideation to final production, I guided the creative direction every step of the way. This involved sketching initial concepts, selecting the right color palettes and typography, and finalizing high-quality artwork files. I collaborated closely with the production team to ensure a smooth transition from design to fabrication.

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A key component of my role was preparing for the pre-event exhibition. I oversaw the creation of large-format displays, with traditonal uniform installations, and other visual elements. This allowed me to bring the brand identity to life in an engaging, physically-present format for attendees.

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Throughout the process, I remained focused on developing cohesive, visually compelling materials that would capture attention and convey the core messaging of the event. By meticulously managing the design and production workflow, I was able to deliver impactful promotional assets that contributed to the overall success of the initiative.